February 1

What Star Wars Tells us About Hope

What Star Wars Tells us About Hope

By Deborah Johnson

February 1, 2018

creativity, healthy habits, mindsets, persistence, personal development, positive self talk

What Star Wars Tells us About Hope

The latest Star Wars movie, out December 2017, was billed as A Newer Hope, based on the very first release in 1977, A New Hope. Who knew that Star Wars would become a worldwide pop culture phenomenon with movies and products? Star Wars holds a Guinness World Records title for the most successful film merchandising franchise. In 2015, the total value of the Star Wars franchise was estimated at US$42 billion.

The value is only going up with The Walt Disney Company involved. They purchased Lucasfilm for US$4.06 billion in 2012. However, they had limited physical distribution rights to the first two Star Wars trilogies until 2017, when the pending acquisition of 21st Century Fox was announced with the rights to A New Hope.

What is Hope?

Hope is the expectation and desire for a certain thing to happen.  There is a particular amount of anticipation and suspense involved in hope, but it is really based on a way of thinking and goals. Because of the suspense and anticipation Star Wars has created, the series has spawned an extensive media franchise including books, television series, computer video games, and comic books.

The much-anticipated Star Wars Land at Anaheim Disneyland parks is set to open in 2019. Most every window in Downtown Disney has a Star Wars display to announce its arrival and the merchandise.

Star Wars Land

In fact, last time I worked for Disney, I walked through Downtown Disney where the line was out the door for the Star Wars™: Secret of the Empire virtual reality experience. Inside, surrounded by cutting-edge 3-D imagery and sound, you can move around freely while virtually interacting with popular Star Wars characters—as well as each other. For US$30, you can buy a 15 minute Star Wars virtual experience.

Disney is counting on additional growth with a four-diamond hotel coming to Disneyland Resort in 2021. Along with the hotel will be a 6,500 space parking structure open summer of 2019. I’m not sure where they will put the extra people who’d like to experience the park and the new Star Wars Land. It seems like eons ago when there were E tickets and space to walk around freely.

It All Started With a Mouse

Walt Disney, even through his failure, kept hope alive as he envisioned a theme park promoting imagination and a small mouse steering a steamboat. He quotes, I only hope that we never lose sight of one thing—that it all started with a mouse. Despite the problems with Disneyland’s opening on July 17, 1955, which included an unexpected heat wave and plumbing problems that left water fountains dry, Disneyland was a success from the beginning.

Whether building your business, entering a new relationship or reinventing your life, remember that hope is not just an emotion. Hope is based on a healthy mindset with solid goals and steps to move forward. I encourage you to never stop dreaming and exploring. There is more opportunity than ever to grow and learn with a lifelong learning attitude. May the force be with you!

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DEBORAH JOHNSON: Provides tools for Women at Halftime who want to gain momentum, focus and success. Speaking, Concerts, In-Depth Workshops. Most recent book Bad Code: Overcoming Bad Mental Code That Sabotages Your Life! You can reach Deborah the following ways:Twitter:@DebJohnsonWorks • YouTube ; Facebook: https://www.facebook.com/deborah.johnson; Websites: https://GoalsForYourLife.com; https://DJWorksMusic.com

Deborah Johnson

About the author

DEBORAH JOHNSON, M.A., creator of Hero Mountain® and former president of Los Angeles National Speakers Association, is an international award-winning music artist, author, speaker and National Media Commentator. Deborah provides tools to create your ideal lifestyle and work during the halftime of life, getting unstuck. You can live your second half fulfilled, focused and free! Up for multiple GRAMMY Awards and spending over 20 years in the entertainment industry, she's an expert on how to constantly reinvent yourself in a gig-economy. She is also the recipient of the 2018 Women's Economic Forum Exceptional Women of Excellence Award. Deborah is the author of four books and speaks and performs in both live and virtual events.

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